50% swift increase in in-app purchases with their efficient and smooth dry-cleaning process
ABOUT THIS PROJECT
The need for a seamless dry-cleaning service drove BubbleSwift to Spadasoft. Challenges included optimizing the customer-driver-dry cleaner interaction and ensuring swift, reliable pickups and deliveries.
Mobile App Development
#1 dry cleaning app that helps its customers with an efficient dry cleaning process
BubbleSwift is a dry cleaning app that helps its users experience an efficient dry cleaning process. It aims to streamline the process of customer-driver interaction and ensures swift pick-up and delivery.
Spadasoft’s role and involvement in the development of BubbleSwift
BubbleSwift requires a swift and efficient dry-cleaning process. Spadasoft designed a user-friendly app that facilitates quick, hassle-free dry cleaning service. Customers can easily request a pickup, and drivers can efficiently manage requests, ensuring swift package delivery to and from the dry cleaner. We successfully solved the challenges of optimizing the entire process, creating an app that enhances the customer experience and ensures reliable, timely service.
DURING THE PROJECT
For this revamp, we leveraged our own PDP (Product Design Process). Recognizing the significance of a structured and user-centric approach, we started this project with a clear roadmap in place.
Throughout the process, regular feedback loops and iterations ensured that we stayed aligned and incorporated necessary fixes along the way.
First, we gather evidence that will support the decisions taken henceforth, ensuring that no decision is made based on vague assumptions.
This stage consists of 3 steps: a briefing with the project’s vision and goals and business requirements; user research to guarantee product usefulness and effectiveness from the user’s perspective; and a design benchmark to analyze the landscape of similar and complementary products, design patterns and technologies used in the industry.
The Research stage allows us to leverage the knowledge and skills of existing players and ensure features and design differentiation in the market, and ensure costumer fit.
Using jQuery, we made the app BubbleSwift compatible with all major mobile platforms and browsers.
WORKING MODEL AND TEAM
While the initial website revamp brought significant improvements, it’s important to mention that digital landscapes are constantly evolving. The dynamic nature of user preferences, technological advancements, and market trends needs continuous monitoring and adaptation. By consistently analyzing data and gathering user feedback, we ensure that our website remains responsive, engaging, and aligned with the evolving needs of the modern users. This ongoing commitment allows us to deliver an exceptional online experience and stay ahead in a competitive digital world.
This project delivered an in-depth understanding of the customer persona
and their interaction with the service.
Positive in app reviews
Increase in daily active users
Increase in in-App purchases